This is the first installment of many to come! Thanks for taking the time to follow Fodeo on our path to providing the most widely used photo product ever developed!
What's new right now? Our website! We're almost there with MAJOR changes! You'll see many functions already working - photo upload, including options to create multiple chapters. Our customers have already begun using the site and are sending us rave reviews!
In the works:
-- 2 new products that came out of focus groups established due to a challenge from Honda.
-- FodeoShare: a website that will offer the top-selling photo gifts, as well as some unique ones we came up with all on our own (well, our investors had some suggestions!)
-- Great holiday promotions available through our retail store.
New Products
Fodeo Time Capsule
This suggestion came from our always creative sales rep, Mike Rapp, and his focus group of Missouri high school seniors who said they'd love to have their year in review on DVD. So we're taking the top stories of the year -- News Events, Sports, Technology, Music, etc. -- and combining it with some basic annual stats: Prices for a gallon of gas, a loaf of bread, an average home, a basic car, etc.
We realize this product also has appeal beyond graduation seniors -- parents of newborns, milestone birthday celebrants, corporate anniversaries, etc. Therefore, we're probably going to offer this product on a wide scale, and you can customize it with photos. Please send a message to me at val@fodeo.net if you have suggestions or would like to reserve your copy!
Fodeo Flip
Our second focus group here in Chicago (Thanks to Ron Meyer, Sean Felden, Megan Callahan, and Matthew Connelly) said they wanted to be able to decorate the outside of their laptops. We've searched high and low for a material that would stick to both metal and plastic casings. My source in China says she has just the right material, and I should have it in my hands by the end of the week. We think it might something similar to the old "Cloroforms" we played with (well, some of us are that old) as kids.
We'll be able to print a promotional 4-color ad on the material, but more importantly, we'll add a 4x6 photo pocket. The product will provide the "decoration" the seniors wanted, as well as the advertising the corporate sponsors want.
We'll keep you posted as the project progresses.
1 comment:
Hi Val,
I'm excited about your new blog. This is my first time as a follower. I hope all goes well!
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